[Tohopekaliga]

I'm...not sure I'm allowed to say? Whatever. They don't specify. If I had to guess, I'd say it varies based on what ad it is.


I know most social ads I can buy on Twitter or Facebook, or AdWords, are paid per interaction (click), so I'd be paying for people to click to the site (or the tweet, or the facebook post), and anything beyond that is outside the scope of the ad agreement.