[Lucid:]

Companies that actually put a lot of time/effort into research won't fall into that trap, but unfortunately sometimes they won't put money into researching, whether because they don't want to rock the boat or just because they think it's a waste when they could just pump out more stuff to sell. I took a marketing research class and it was really very interesting how much information you can gather from some simple data. More companies should spend extra time on their research. :<